India Smartphone Market Face Sharp Decline as Entry-Level Segment Sales Collapse Amid Rising Memory Costs

India’s entry-level smartphone market collapsed in Q1 2026, with sub-USD 100 shipments falling 59% due to rising memory costs. While total volumes dropped to 31 million units, market value increased as average selling prices hit a record USD 302. Experts warn that continued component shortages and inflation may push device prices even higher through 2027.