Bharat Bhhagya Viddhaata and Governor makers roll out Buy 1 Get 1 offer amid crowded box-office clash

The box office may be going through a relatively quiet phase, but filmmakers are continuing to experiment with ways to bring audiences back to theatres. Two of the latest releases, Kangana Ranaut's Bharat Bhhagya Viddhaata and Manoj Bajpayee's Governor, have announced Buy 1 Get 1 ticket offers within days of their release. While neither film has managed to register a major box office breakthrough so far, both are hoping that positive word of mouth and discounted tickets will help boost footfalls over the weekend.